There is a version of Africa that exists in the imagination of every first-time traveller vast golden plains rolling to the horizon, elephants moving through evening light, a pride of lions resting beneath an acacia tree, a sky so full of stars it feels impossibly close. Tanzania is the country where that version of Africa is completely, entirely real. Unlike destinations where wildlife exists in fragmented pockets between human settlements, Tanzania has deliberately protected over 38% of its total land area as national parks, game reserves, conservation areas and marine parks — creating one of the largest and most intact wildlife ecosystems anywhere on the planet. The country is politically stable, genuinely welcoming to international visitors and increasingly well-connected with international flight routes making access easier than ever before.

Tanzanian people are known for their warmth the national philosophy of Ujamaa, meaning community and togetherness, runs through the culture in a way that visitors feel immediately.